Shoppers Buy Online This Holiday Season
Online sales are up so far this year while shopping on Black Friday is down mainly due to more stores opening late on Thanksgiving. Online sales rose 17.4% on Thanksgiving and 20.7% on Black Friday, compared with 2011.
Holiday Shoppers spent $11.2 billion at stores on Friday, down 1.8% from 2011. Experts say the drop was due to more stores opening on earlier on Thanksgiving night.
Foot traffic on Black Friday increased 3.5% this year to more than 307.67 million store visits… a sign that more people were browsing store shelves but not making actual purchases. Big chain outlets including Sears, Target, Toys ‘R’ Us and Walmart opened their doors as early as 8pm on Thanksgiving.
Did you shop earlier this year on Black Friday?